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Northern response

Total Pillow®Cradles Canadian Travelers in Comfort This Holiday Season

OCTOBER 18, 2011 – The holidays are about getting together with the family, which means spending hours in the car or airplane trying to get to Aunt Betty’s. Northern Response International Ltd. (“Northern Response”) brings ease to every traveler by offering the Total Pillow® to Canada. With its soft exterior and versatile shape, consumers will find traveling a little more bearable this holiday season.

According to a survey by the American Express credit card company, U.S. air travel is expected to increase by 10 percent to 36 percent this holiday season. The only bit of relaxation one will get while lining up in crowded airports, waiting for delayed flights and dealing with frustrated staff is when they cradle that Total Pillow® around their neck and quickly find themselves dozing off during their long flight.

Total Pillow®is ergonomically designed and allows users to customize their support. It twists and bends, into place to fit various areas of the body for total comfort. Total Pillow’s®exterior is made of brushed microfiber that is stretchable and very soft to the touch. The thousands of micro beads enable the pillow to maintain its shape under pressure. Whether it’s improving posture with lumbar support, or relieving shoulder pain by wrapping it around your neck, Total Pillow® has plenty of uses to suit your needs. It’s total comfort for home, office and travel.

Total Pillow®is the only pillow I have seen on the market that can be secured onto your suitcase, so it makes the perfect travel accessory,” commented Christine Santos, Product Marketing Manager at Northern Response. “There’s comfort knowing you’re not going to wake up in the middle of your flight, only to find yourself leaning on the stranger next to you! Total Pillow® is very sturdy and maintains its shape, so you can relax with peace of mind.”

Total Pillow® is affordably priced to make it a great holiday gift item for friends and family. Canadians can visit to securely place an order and take advantage of the special discounted offer when they buy a second Total Pillow®. Most major retailers also carry the Total Pillow® in Canada, including Walmart, Canadian Tire, Zellers and Sears for only $19.99.

Northern Response is the largest infomercial company in Canada and the largest international syndicator of third-party DRTV programming in the world. The Company is a multi-channel distributor selling products across a diverse range of platforms including DRTV, live shopping, on-line, print, and retail in over 90 countries worldwide. The company has distributed over 1,000 infomercials since 1984 with global retail sales totalling more than $1 billion dollars. The Company is based in Toronto, Canada.